Frequently asked questions

What is GEO?

Generative Engine Optimisation is the work of making business information clearer, better structured and easier for AI-assisted discovery systems to interpret.

What is AEO?

Answer Engine Optimisation focuses on question intent, direct answers and content structures that make information easier to extract accurately.

Is GEO replacing SEO?

No. GEO builds on SEO foundations such as crawlability, indexation, content quality and trust signals.

Can GEO Forge guarantee AI citations?

No. AI systems do not provide guaranteed citation placement. GEO Forge focuses on improving observable readiness and clarity.

What does an AI search audit check?

The staged audit checks technical SEO signals, content structure, entity clarity, answer readiness, structured data and conversion paths where observable.